The Team Members You Need for Your Website Rebuild

Close your eyes and imagine the perfect website for your business. What colors does it have? Will it make use of eye-popping graphics and a compelling new logo? Or are simple pictures more your style? What path do you want your site visitors to take when they arrive on your site? What about your website copy? Will it be descriptive and paint a picture? Or will it get straight to the point? 

There are many questions you need to answer when building or rebuilding a website. The questions above are always relevant, but there are many smaller choices that you must make before your website goes live. You need a team of web development professionals who can help guide you through the process of website creation to help you find long-term digital success.  

But who are the team members you need for a successful website rebuild? 

In this post, we will discuss four roles that you will work with on your website rebuild and what each different team member does to create the perfect website for your business. Keep reading to learn more! 

What Roles Do You Need to Rebuild Your Website? 

When rebuilding your website, it's important to have a team with the various roles and skills needed to make the project a success. From developers to designers, content creators to project managers, each role plays a crucial part in the overall process. Understanding the key roles and their responsibilities can help ensure that your website rebuild is executed efficiently and effectively. 

Let's look at four key roles you will work with for your website.  

Website Project Manager 

Your website project manager will oversee the planning, design, development, and launch of your website. They are responsible for setting realistic timescales for the project completion, taking into account the various tasks involved such as content creation, design, coding, and testing. It is important for the project manager to carefully consider these timescales to ensure that the project runs smoothly and is completed on time. 

To monitor progress and keep everyone involved accountable, the project manager can use tools such as Gantt charts, project management software, and regular check-in meetings. By setting clear milestones and deadlines, the project manager can ensure that the team stays on track and delivers on time. Additionally, the project manager can plan a marketing campaign for the new site launch by coordinating with the marketing team to develop a strategy for promoting the website to the target audience. This can include social media promotion, email marketing, and content marketing to generate awareness and drive traffic to the new site. 

Get to know one of our project managers. Meet Cody Hale! 

The website project manager plays a crucial role in managing the project, setting realistic timescales, monitoring progress, and planning a successful marketing campaign for the new site launch. Next, we will look at another key role in the web development process, the web designer.  

Web Designers 

Web designers specialize in creating visually appealing and user-friendly websites. A website designer's responsibilities include understanding the target audience and business outcomes, creating wireframes to outline the website's structure, selecting appropriate imagery, and designing for both mobile and desktop versions. 

Understanding the target audience is essential as it informs the design decisions, such as color schemes, layout, and content. This ensures that the website effectively engages and communicates with the intended users. Additionally, being mindful of the business outcomes helps web designers align their design choices with the overall goals of the website, such as increasing conversions or brand awareness. 

One of the unique things about working with Legend Web Works is that our designers are in the meeting with you, and they can make changes live based on your suggestions. This helps ensure that you are more involved in the design process of the site. 

In addition, web designers also need to ensure that the website is mobile-friendly, as a significant portion of users access the internet on mobile devices. This involves creating a responsive design that adapts to different screen sizes and ensures a seamless user experience across all devices. 

Meet one of our designers, Cassidy Grence! 

In revamping or designing a website, web designers are responsible for bringing together all these elements to create a visually appealing, functional, and user-centric website that effectively communicates the brand's message and meets the needs of its target audience. Next, let's take a look at the role of web developers and how they help build the bones of your site.  

Web Developers 

Web developers play an important role in tying together the web strategy, content, and design to build a fully functional website. You might think of them as the builders of your website's skeleton. They are responsible for implementing the technical aspects of a website, ensuring that it functions seamlessly and efficiently.

Web developers understand the technical requirements and constraints of the project. They collaborate with the user experience designer to ensure that the website is user-friendly and visually appealing. They also work with the on-site SEO specialist to implement SEO best practices and ensure that the website is optimized for search engines. This often includes a lot of coding and working closely with the project manager to ensure that your vision shows up on the final site.

Through their coding expertise, web developers bring web strategy to life by integrating the design and content into a functional website. They ensure that the website is responsive, accessible, and fast loading. They also ensure that the website is compatible with different browsers and devices.

In the next section, we will discuss the role of a content writer, the team member responsible for writing the text that will appear on the page.  

Content Writer 

Your content writer is the team member who will write the words that appear on your website. It is their job to learn about your company and your industry so they can tell the story of your company and attract your target audience.  

The content writer works very closely with the project manager to implement keywords into your text, so your site is more SEO-friendly and more easily found on Google. This process involves a lot of research about what people are searching for and what your competitors are saying to ensure that your site is relevant and accurately reflects your business.  

Your site will be broken down into different pages, and each page will be broken down into text blocks. Each text block will focus on a specific subject that is relevant to your products, services, or a particular topic of relevance to your business.   

A content writer is an integral member of your team as they fill out your site with pertinent information. If there is anything specific you want written on your site or anything you want to avoid, make sure to let your project manager and content writer know. 

How can a website transform your online presence? Learn more in this blog!